Any company only goes as far as the people leading it.
The personality and commitments of a company’s founders, or the people leading the growth of the company, tends to dictate most of what will happen to it. In many ways, a company is like a child: it reflects the parents …. (what)?.
Sometimes what a company needs is people not just within the company who deeply understand what’s going on and can provide guidance, but people outside of the company as well who care about the process of growing a company while having enough experience and objectivity to be able to view the company through a different lens.
This is why marketing firms are not usually adequate to help a company target it’s most crucial needs; there is a need for a consultative element. Yes. the dreaded consultant. Yet, they are a group of people who don’t just help the company build its sales and marketing muscle. They can understand the company inside and out and make predictions as to what could go wrong and what needs to happen.
This is exactly what Christian Baker cares about as a company helper and company builder, and precisely what he’s done for decades.
A large part of what Christian and Vexillum do is help companies solve their key infrastructure needs so that they’ll have the right process in place to take care of their existing customers while they market themselves to acquire new ones.
His experience, strategic eye in seeing the opportunities and gaps that others miss combined with his ability to quickly close holes leads to profit acceleration and cost reductions. He’s a strategic operator, powerful communicator and authentic leader with unwavering drive and vision for an impactful future.
Montana native Christian Baker has been building powerful sales teams for a variety of companies for years. Christian and the Vexillum Group are invested in creating for their clients a top-to-bottom strategic support system so that when they’re truly equipped and ready for market, they’re equipped to serve customers at scale. As a Founding Partner of Vexillum Group, Christian has led high revenue growth, profit achievement and talent development for many clients. He carries more than 15 years of experience in business development and executive leadership, Christian has grown his client’s portfolios to over $2 billion in sales and acquisitions across diversified industries and companies. Christian has an incredible ability to see what businesses need in order to grow, and he helps guide the right steps for a leader to get there.
Christian is seasoned in building dynamic sales teams and corporate structures. Combining his expertise with the direct sources and resources on the Vexillum team has built a robust platform.
“Managing growth has been a challenge at times. We turn down far more business than we take on as we remain committed to not helping “just anyone” but instead helping the right projects get the right attention and optimization they require to reach their business goals,” Christian explains.
“We are the marketing and sales arm for funded, operational companies that have not taken advantage of all the marketing opportunities out there. Most $2-10M companies have built sales from internal processes, once you bring in a focused & experienced marketing team to optimize online efforts, the sales growth skyrockets.”
Outside of work, his passions are with his family and friends, including his wife of over 20 years, their children and grandchildren. He’s a complete person in many respects.